Author Archives: Bryn H.

About Bryn H.

A new dad working in a white-collar community in the Midwest. Co-founder of Hallett Peak Copywriting.

4 common business communication mistakes

Today, a friend of mind asked me to list some of the most common business communication mistakes. Here are the four that I see most often: No structure/organization: You don’t have to get it exactly right on the first draft, but … Continue reading

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3 ways for small business owners to save time and be better

#1: Just do it Nike has been using this motto for years to sell its products and appeal to athletes who know what it takes to be their best. We all want to be the best we can be, right? … Continue reading

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Creating a direct mail piece? Remember these 3 things.

Julie and I recently created the first direct mail piece for Hallett Peak Copywriting. Although it wasn’t a walk in the park, it was less time consuming than creating our marketing mailing list. Our first direct mailer went through multiple … Continue reading

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First things first: creating a social media strategy for your small business

Social media is becoming an increasingly important tool for small businesses. A recent survey showed a 52% increase in the number of small businesses that had Facebook accounts last year alone. That same survey also found that 41% of companies … Continue reading

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Creating a contact list for marketing

“Doing the best at this moment puts you in the best place for the next moment.” -Oprah Winfrey In my opinion, Oprah Winfrey – a self-made billionaire, who at last count had 44 million U.S. viewers a week – is … Continue reading

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